Buying Guides
Looking for apparel that keeps up with your pace—without compromising on performance or style? Discover Vuori, the California-based brand that’s making waves in the world of activewear. Vuori perfectly blends comfort, quality, and functionality — combining technical performance with everyday simplicity.
Founded in 2015 on the California coast, Vuori was born from a clear vision: to create clothing that supports an active lifestyle grounded in balance, connection—with oneself and others – and living an extraordinary life. Inspired by surfing, yoga, training, and art, the brand has spent the last decade building a strong identity that goes beyond performance to embody a true way of life.
Here, there’s no trade-off between style and comfort. You wear Vuori to move—but also to feel good in both body and mind. Discover our selection of Vuori apparel..
At Vuori, everything starts with the fabric. Their design process follows a "fabric-first" approach: the materials inspire the design. Before thinking about cut or style, Vuori selects fabrics that meet the highest standards for performance, durability, and a soft feel.
Beyond the exceptional quality of its apparel, Vuori stands out for its versatile design. Grounded in its philosophy ‘Built to move in. Styled for life’, the brand adapts to all kinds of lifestyles—perfect for a workout session, brunch, a long flight, or a chill day at home. Vuori garments feature technical properties like quick-drying capabilities, four-way stretch, and superior moisture-wicking that customers can rely on day in, day out.
Vuori leverages advanced textile technologies to deliver all-day comfort and lasting performance :
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As a brand that is inspired by the active Coastal California lifestyle, Vuori recognizes the important role it plays in protecting the environment for years to come by the choices made today.
This thoughtful approach comes to life through everything from the materials used, to the requirements Vuori has for vendors across its supply chain and their partnerships like-minded organizations like Oceana, CleanHub and Charity: Water.
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Ready to give it a try? Vuori offers apparel designed to move in style—for both men and women. Here are some of the standout Vuori essentials you can shop now at Sports Experts:
Every piece reflects Vuori’s DNA: quality, versatility, and elevated everyday simplicity.
In under a decade, Vuori has become a cult-favorite brand. Why? Because it reinvents activewear and reflects a laid-back, yet high-performance coastal mindset — a blend of movement, mindfulness, and modern style.
Vuori speaks to a new generation—active, mindful, and committed—who no longer want to choose or compromise between personal well-being, aesthetics, and versatility. Once you try it, you’ll understand why there’s no going back.
